Post by account_disabled on Jan 10, 2024 7:05:29 GMT
The price is agreed individually based on the project requirements. How is visual identification created? Professional visual identification takes time. The process itself is approached differently, but in our agency it is as follows: Research – collecting and analyzing data from tools and studies. The basis of activities is also to establish a clear business goal, which the new visual identification is to help achieve. Depending on the project requirements, we conduct in-depth interviews with owners and employees, analyze data from Google Analytics, SEO tools, advertising platforms, analyze customer feedback and conduct surveys. We also perform competition analysis. At this stage, we obtain and analyze data that constitute the basis for strategic decisions. Communication strategy - conclusions from the first stage, i.e. "key insights", constitute the basis for creating the company's mission, brand tone of voice, creating slogans, defining advantages and developing a message based on benefits important to recipients.
The result of the developed strategy is a coherent message that allows you to position yourself in the market relative to your competitors. This message is intended to build an appropriate image of the company in the eyes of customers and sets the direction for all decisions Email List in the next stage. Creating a "mood board" - it is a collection of all kinds of inspirations from the Polish and foreign markets. Such an inspiration board creates a basis for conversations about the direction in which design will go. After determining the direction with the client, we move on to creating our own concepts. Logotype – we sketch, exploring all possible directions. We implement selected concepts in graphic programs and present the best of them to clients using visualizations on various materials. After any corrections and approval, we move on to the next stage.
Visual identification – we are working on the concept of key visual (main theme). We define patterns, colors, typography and iconography. We create presentations using visualizations on selected materials. After acceptance and corrections, all that remains is to export the files ready for printing and to specific media. Book of Identity and transfer of files - we summarize all our work in the Book of Identity, a document that constitutes the foundation for work on any subsequent visual work. The identity book ensures the consistency of the brand image. An extended description of the creation of visual identification is provided in the article: how is visual identification created ? – we encourage you to read it. If you want to move to a higher level of visual identification, please browse our visual identification offer or check out our projects .Developing a blog is quite a challenge.
The result of the developed strategy is a coherent message that allows you to position yourself in the market relative to your competitors. This message is intended to build an appropriate image of the company in the eyes of customers and sets the direction for all decisions Email List in the next stage. Creating a "mood board" - it is a collection of all kinds of inspirations from the Polish and foreign markets. Such an inspiration board creates a basis for conversations about the direction in which design will go. After determining the direction with the client, we move on to creating our own concepts. Logotype – we sketch, exploring all possible directions. We implement selected concepts in graphic programs and present the best of them to clients using visualizations on various materials. After any corrections and approval, we move on to the next stage.
Visual identification – we are working on the concept of key visual (main theme). We define patterns, colors, typography and iconography. We create presentations using visualizations on selected materials. After acceptance and corrections, all that remains is to export the files ready for printing and to specific media. Book of Identity and transfer of files - we summarize all our work in the Book of Identity, a document that constitutes the foundation for work on any subsequent visual work. The identity book ensures the consistency of the brand image. An extended description of the creation of visual identification is provided in the article: how is visual identification created ? – we encourage you to read it. If you want to move to a higher level of visual identification, please browse our visual identification offer or check out our projects .Developing a blog is quite a challenge.
