Post by Himu on Dec 4, 2023 3:32:38 GMT
The use of data is becoming a strategic issue in decision-making and the ability of companies to innovate… Publication date :October 13, 2022 Flipboard Reddit Pinterest WhatsApp E-mail According to a study by Coleman Parkes, 70% of companies believe they are unable to make the most of the data at their disposal , thus hindering their ability to innovate and adapt to market changes.
In a context of potential recession, with budget reductions at stake, better use of company assets becomes essential to continue to fuel innovation in the short and medium term. A third (30%) of executives already Country Email List say that cost reduction will be their number one strategic objective. Data: a major strategic issue for managers More than half (59%) of those surveyed believe that organizations whose decision-making is primarily based on data are more capable of taking market share from their competitors.
58% express their fear of being left behind by the competition if they fail to improve their use of the data in their possession. All of these elements highlight how the ineptitude of organizations on the innovation front can affect their competitiveness. Worse still, according to these same executives, 4 of the 7 main strategic objectives of their company for the next two years require benefiting from sufficiently precise, relevant and quickly accessible data to be able to make better informed decisions in a variety of areas — from understanding and productivity of staff to improve the customer experience. Half (52%) say they encourage their teams to innovate more, and find new ways to bring products, services and strategies to market.
In a context of potential recession, with budget reductions at stake, better use of company assets becomes essential to continue to fuel innovation in the short and medium term. A third (30%) of executives already Country Email List say that cost reduction will be their number one strategic objective. Data: a major strategic issue for managers More than half (59%) of those surveyed believe that organizations whose decision-making is primarily based on data are more capable of taking market share from their competitors.
58% express their fear of being left behind by the competition if they fail to improve their use of the data in their possession. All of these elements highlight how the ineptitude of organizations on the innovation front can affect their competitiveness. Worse still, according to these same executives, 4 of the 7 main strategic objectives of their company for the next two years require benefiting from sufficiently precise, relevant and quickly accessible data to be able to make better informed decisions in a variety of areas — from understanding and productivity of staff to improve the customer experience. Half (52%) say they encourage their teams to innovate more, and find new ways to bring products, services and strategies to market.